Vacation Rental Management
Vacation Rental Management in Wimberley, TX
Wimberley guests come for the creeks, the Square and a Hill Country cabin, and Fairly runs your home around that — listings on Airbnb, Vrbo and Fairly.com, pricing tuned to the summer swim season, a local caretaker as your single point of contact, and the Texas hotel occupancy tax collected and remitted on every booking.
4.9
Average review in Wimberley, TX
Fairly is an Airbnb Superhost, and our Wimberley homes average 4.91 stars across 44 guest reviews — better guest reviews than Hill Country Premier Lodging, Texas Hill Country Reservations, and Vacay Hill Country. 87% of those reviews are five stars. Better reviews attract better guests, at higher prices, maximizing your revenue.
What our guests say
Wimberley market overview
Wimberley sits where Cypress Creek meets the Blanco River, in the Hill Country between Austin and San Antonio, and most visitors come for the water. The creek rises at Jacob's Well Natural Area, a Hays County park, and runs through Blue Hole Regional Park, the city's spring-fed swimming hole, on its way to the Blanco. Between the two, the shops, galleries and restaurants around Wimberley Square fill weekends with couples and small groups booking cabins and retreats a short drive from town.
Demand follows the swim season. June and July are the strongest months for both occupancy and nightly rate, with May close behind. March is the year's other spike, lifted by spring break, and October and November hold steady on cooler-weather weekends. September and the winter months are the quiet stretch — January books lightest — so a Wimberley home earns most of its year between late spring and midsummer.
What homes earn in Wimberley, TX
The chart shows top-tier performance across the Wimberley area, not the average listing: homes on Airbnb and Vrbo with an average review score of 4.8 or higher that were available or rented at least 300 days of the year. Within that set, a private pool or hot tub, creek frontage and an easy drive to the Square move a home up the range, while its size and setting decide where it actually lands. You can customize a projection for a specific home.
| Month | Total rent | Occupancy | Avg. daily rate |
|---|---|---|---|
| Jan | $1,895 | 31% | $282 |
| Feb | $2,155 | 36% | $292 |
| Mar | $4,082 | 52% | $323 |
| Apr | $3,362 | 44% | $343 |
| May | $3,976 | 50% | $359 |
| Jun | $4,384 | 56% | $380 |
| Jul | $5,068 | 61% | $384 |
| Aug | $3,499 | 46% | $341 |
| Sep | $2,834 | 41% | $338 |
| Oct | $3,397 | 45% | $331 |
| Nov | $3,529 | 48% | $329 |
| Dec | $2,939 | 42% | $315 |
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This is based on properties listed on Airbnb, Vrbo, and Booking.com with an average review score of 4.8 out of 5 or higher, limited to homes available or rented at least 300 days a year. Earnings vary based on the unique amenities and qualities of each home.
A guaranteed $5,000 increase in earnings
We guarantee that homeowners coming from self management or other managers will make an extra $5,000 in their first year with Fairly.
Vacation Rental Taxes and Regulations in Wimberley, TX
Homes outside the city limits can operate
The City of Wimberley's limits take in the area around the Square, and many homes with a Wimberley address sit outside them in unincorporated Hays County. Those homes can rent short-term: the city's rental permit stops at the city limit, and Hays County's development permits cover construction, floodplain development and septic systems rather than how a finished home is used. For a home in the unincorporated county, the obligation is the hotel occupancy tax.
Lodging taxes
Every stay of fewer than 30 consecutive days carries the Texas state hotel occupancy tax of 6%, administered by the Texas Comptroller of Public Accounts. It applies to a rented house exactly as it does to a hotel room. The sequence starts with a Texas taxpayer number from the Comptroller; after that the tax is collected on each booking and reported on the 20th of the month after each period closes — monthly, or quarterly for accounts that qualify.
Outside the city limits, the state tax is the whole of it: no city hotel tax reaches the unincorporated county, and Hays County levies no county hotel occupancy tax. Inside the city limits, the City of Wimberley adds its own 7% hotel occupancy tax, for 13% in total.
Inside the city limits
Within the City of Wimberley, every short-term rental — owner-occupied or not — needs a conditional use permit from the Planning Department, approved by a City Council vote. Neighbors within 200 feet are notified of the application, and council can attach conditions such as a maximum guest count; breaching them can cost the permit. The city no longer grants new non-owner-occupied permits in its R-3 single-family district: chiefly the neighborhood just west of the Square around Dobie Drive, plus small pockets along Cypress Creek and south of the Blanco River off River Bend Road and Meridian Drive. The city's zoning map shows each parcel. A permit already approved stays with the property indefinitely, with no renewal required.
How Fairly handles it
We register your home for the Texas hotel occupancy tax, collect it on every booking and remit it to the Comptroller on schedule — together with the city's tax for a home inside the limits — and assist with the conditional use permit application for a home in town.
Operating a vacation rental in Wimberley, TX
Water shapes operations here. Cypress Creek and the Blanco River rise fast after heavy rain, and the country roads around Wimberley cross creeks at low-water crossings that become impassable when water is over the road — so after a storm someone local has to check the property and steer arriving guests around a closed crossing.
Septic is the other standing obligation. Hays County permits every on-site sewage system regardless of lot size and requires ongoing maintenance on aerobic and advanced-treatment systems, and a summer of back-to-back short stays loads a system far harder than occasional owner use, so the service schedule has to keep pace with bookings. Pools, hot tubs and air conditioning all work hardest in the June and July peak, when weekend turnovers stack up and Hill Country heat leaves little margin for a failed pump or compressor.
Frequently asked questions
A flat 20% of rental revenue, with no long-term contract and no hidden fees. Fairly earns its commission only on the bookings your Wimberley home actually takes, and the rate covers pricing, guest messaging, listings on Airbnb, Vrbo and Fairly.com, and collecting and remitting the lodging taxes. The cleaning fee guests pay goes to your caretaker, who also earns a share of Fairly's commission.
Yes. A home outside the City of Wimberley's limits, in unincorporated Hays County, needs no city permit — its obligation is the Texas hotel occupancy tax. Inside the city limits, every short-term rental needs a conditional use permit approved by City Council, and new non-owner-occupied permits are no longer granted in the neighborhood just west of the Square around Dobie Drive or in the smaller pockets along Cypress Creek and south of the Blanco River (R-3).
Every stay under 30 consecutive days owes the 6% Texas state hotel occupancy tax, paid to the Comptroller. A home inside the city limits also owes the City of Wimberley's 7%; in the unincorporated county the state tax is the only one. Fairly registers your home, collects the tax on every booking and remits it for you.
Yes. Hays County permits every on-site sewage system, whatever the size of the lot, and requires ongoing maintenance on aerobic and advanced-treatment systems. Short-term guests load a system harder than occasional owner stays, so the maintenance contract and pumping schedule should be sized to a busy summer, not to a second home.
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Fairly Vacation Rental Management
Serving Wimberley, TX and neighboring areas
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