Vacation Rental Management
Vacation Rental Management in Sevierville, TN
Sevierville cabins earn across a long season, from summer family trips to October color and the December holidays, and Fairly runs yours through all of it — listings on Airbnb, Vrbo and Fairly.com, pricing for each peak, a caretaker nearby for every turnover, and the Tennessee and Sevier County lodging taxes collected and remitted.
4.9
Average review in Sevierville, TN
Fairly is an Airbnb Superhost, and our Sevierville homes average 4.92 stars across 116 guest reviews — better guest reviews than Avada Properties, Casago Smoky Mountains, and Haven Vacation Rentals. 87% of those reviews are five stars. Better reviews attract better guests, at higher prices, maximizing your revenue.
What our guests say
Sevierville market overview
Sevierville is the first of the Smoky Mountain towns on the drive in from Interstate 40, and most rentals with a Sevierville address are cabins in the wooded foothills outside town rather than homes in it. From Sevierville the Parkway runs south through Pigeon Forge to Gatlinburg and the park entrance. Great Smoky Mountains National Park draws hikers spring through fall, the Parkway's attractions draw families, and the cabins give both a quieter place to sleep.
The year has several peaks rather than one. July brings the highest nightly rates and about three-quarters of nights sold among top-performing homes, with June close behind. October nearly matches July as the leaves turn, and November and December hold above 60% through the holidays. March steps up with spring break. January and February are the quiet months, under two nights in five, and the right window for maintenance and owner stays.
What homes earn in Sevierville, TN
The chart above shows performance for premium vacation rentals carrying a Sevierville address — which here includes the unincorporated Sevier County cabin corridor, not just the city itself. These figures cover only properties listed on Airbnb and Vrbo with an average review score of 4.8 or higher, and only homes available or rented at least 300 days a year. Actual earnings vary with a cabin's size, amenities, view, and drive time to the park entrances. You can customize a projection for a specific home.
| Month | Total rent | Occupancy | Avg. daily rate |
|---|---|---|---|
| Jan | $2,736 | 38% | $300 |
| Feb | $2,434 | 38% | $288 |
| Mar | $4,898 | 61% | $313 |
| Apr | $4,556 | 58% | $316 |
| May | $4,578 | 56% | $315 |
| Jun | $6,580 | 71% | $393 |
| Jul | $7,273 | 76% | $400 |
| Aug | $4,840 | 59% | $336 |
| Sep | $4,644 | 59% | $316 |
| Oct | $7,221 | 76% | $354 |
| Nov | $5,589 | 63% | $349 |
| Dec | $5,872 | 62% | $377 |
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This is based on properties listed on Airbnb, Vrbo, and Booking.com with an average review score of 4.8 out of 5 or higher, limited to homes available or rented at least 300 days a year. Earnings vary based on the unique amenities and qualities of each home.
A guaranteed $5,000 increase in earnings
We guarantee that homeowners coming from self management or other managers will make an extra $5,000 in their first year with Fairly.
Vacation Rental Taxes and Regulations in Sevierville, TN
Lodging and occupancy taxes
Short-term renting is fully permitted in unincorporated Sevier County, where nearly every cabin with a Sevierville address actually sits. Two layers of tax apply. The Tennessee Department of Revenue administers sales tax on any stay shorter than 90 continuous days — a 7 percent state rate plus the local rate — calculated on everything the guest pays, cleaning and pet fees included. Separately, the Sevier County Trustee collects a 3 percent county lodging tax on rentals outside the city limits of Sevierville, Pigeon Forge, Gatlinburg and Pittman Center, due monthly by the twentieth for the prior month. A lodging account with the Trustee is required either way.
Registering your rental
The permit comes from the Sevier County Fire Marshal's Office, not from planning and zoning. Every short-term rental unit outside city limits needs an annual permit, priced on the unit's sleeping capacity, and the permit triggers a life-safety inspection that then repeats each year in the month the permit was first issued. Inspectors look for interconnected smoke alarms, carbon monoxide detectors near bedrooms and fuel-burning appliances, a tagged 2A:10BC fire extinguisher on every level, an annually swept chimney, floor evacuation plans posted on each level, and four-inch address numbers visible from the road. Open the Trustee lodging account, then apply for the permit and pass the inspection before your first guest.
Local rules that affect operating
The county's permit program covers more than 6,500 units outside city limits, and it is a life-safety approval rather than a land-use one: Sevier County's zoning resolution and subdivision regulations govern development across the unincorporated planning region without singling out short-term rentals. Cabins that do sit inside the Sevierville city limits follow a separate city operational permit with its own fire inspection. Many cabin developments also carry HOA or POA covenants that can restrict renting independently of any government rule.
How Fairly handles it
Tennessee treats a property management company as the seller for sales tax, so Fairly registers, collects and remits it, and the state business tax on rental receipts falls to us rather than the homeowner. We keep your county lodging account current, and assist with the annual permit renewal and inspection.
Operating a vacation rental in Sevierville, TN
Operating a cabin in the Sevier County foothills means steep, winding access roads that need watching through winter ice, back-to-back turnovers across the October leaf season and the July family peak, and a humid climate that keeps decks, hot tubs and exteriors on a constant maintenance cycle. The county's annual fire inspection adds its own rhythm: chimneys swept and fire extinguishers tagged every year, working interconnected smoke alarms, carbon monoxide detectors near every bedroom, and an evacuation plan posted on each level. Your Fairly caretaker lives nearby, knows these roads, and handles turnovers and winter checks in person.
Frequently asked questions
Fairly charges a flat 20% commission on the rental revenue your Sevierville cabin earns, with no long-term contract and no hidden fees. That covers listings on Airbnb, Vrbo and Fairly.com, pricing, guest messaging, and collecting and remitting Tennessee sales tax and the Sevier County lodging tax. Your caretaker keeps the cleaning fee guests pay and also earns a share of Fairly's commission.
If it sits outside the city limits, which is true of nearly every cabin with a Sevierville address, yes. The Sevier County Fire Marshal's Office issues an annual short-term rental unit permit, and a life-safety inspection follows every year in the month the permit was first issued. Fairly tracks the renewal date and assists with the renewal and inspection.
Across several peaks. July brings the year's highest nightly rates and about three-quarters of nights sold among top-performing homes, October nearly matches it as the leaves turn, and November and December hold above 60% through the holidays. January and February are the quiet months, at under two nights in five.

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Fairly Vacation Rental Management
Serving Sevierville, TN and neighboring areas
Available 24/7